Zartash Afzal Uzmi

Title Are you paying for the free internet content with your privacy?

In today's internet, popular content and application services (such as Facebook, Gmail, major News and Wiki sites, Google/Bing search) are provided to the consumers by online providers. These seemingly free services and content are, in turn, supported by online ads. To make such ads relevant to the consumer and, thus, of any value to the advertiser, all popular high-traffic websites collect a host of information about the consumers, often without their consent and without their knowledge. Thus, the price a consumer pays for enjoying these free online services is in terms of a compromise on their privacy -- the sites they are visiting, the videos they are playing, the people they are interacting with, and a whole bunch of other private information that one may not wish to disclose. This talk will highlight the types of privacy breaches with alarming examples, local and global, from the recent past. We also provide an overview of internet ad system and web tracking and their role in collecting and using private consumer data


Zartash is an Associate Professor of Electrical Engineering and Computer Science in the Syed Babar Ali School of Science and Engineering at LUMS, Lahore, Pakistan. He received his B.Sc. in Electrical Engineering from UET, Taxila and M.S. and Ph.D. from Stanford University. Previously, he has held positions at Nokia research center, Bell Laboratories, and Max Planck Institute for Software Systems. His recent research interests include Efficient Scheduling of Flows in Data Center Networks, Next-generation Cellular Packet Core, Measuring Internet Censorship, and Preserving User Data and Privacy on the Internet.